Do I Actually Need a Website?

"I've Got Facebook, Why Do I Need a Website?"

I hear this a lot. And I get it — Facebook is free, it's easy, and everyone's on it. But here's the thing: you don't own your Facebook page. Meta does.

Your Website Is Your Home Base

Think of your website as your shop window that's open 24/7. Social media is great for chatting and sharing, but your website is where people go when they're serious about buying.

Google Can't Find Your Facebook Posts

When someone searches "plumber in Maidstone" on Google, guess what comes up? Websites. Not Facebook posts from three weeks ago.

A proper website with good SEO means you show up when people are actively looking for what you do. A Facebook page barely registers.

It Makes You Look Professional

Let's be honest — when you're checking out a business and they don't have a website, it feels a bit iffy. A clean, professional website instantly builds trust. It signals that you're serious about what you do.

You Control Everything

On Facebook, the algorithm decides who sees your posts. On your website, you decide what people see, when they see it, and how it looks. You're not at the mercy of a platform update.

What Makes a Good Small Business Website?

A good small business website doesn't need to be fancy. It needs to:

• Tell people what you do clearly
• Show where you're based
• Make it easy to get in touch
• Load quickly on mobile

Most of the time, a clean 5-page brochure site does all of this perfectly. You don't need animations, a chatbot, or a membership area.

Will a Website Actually Get Me Customers?

If set up properly — yes. The key is making sure Google can find it. That means:

• Choosing the right keywords for your business and location
• Filling in your Google Business Profile
• Having a fast, mobile-friendly site
• Getting a few local mentions or links

I set all of this up as standard with every website I build. It's not rocket science, but it makes a real difference.

It Doesn't Have to Cost a Fortune

I build brochure websites from £800, and that includes hosting setup, SEO foundations, and a contact form. It's a one-off cost that typically pays for itself with the first few customers it brings in.

For more information, see my web design services for Kent businesses or the websites and software page.

Ready to get online properly? Let's have a chat →